IDEO

Deliverables: Animations

Medium: Video

Tools used: After Effects, Illustrator

At the height of the COVID-19 pandemic, IDEO, a global design company focused on creating a positive impact, launched an anonymous pen pal project that formed connections between quarantined fourth graders and senior citizens. IDEO tapped me to create text animations for a video recap of this heartwarming initiative.

Incorporating design elements that were evocative of the pen pal experience, my goal was to communicate important details about the project in a way that captured the playfulness (and mysteriousness) of exchanging letters with a pen pal.

View the completed project video here